Measuring GitHub Copilot ROI in the Enterprise
9/5/2025
Copilot ROI measurement requires baselines and counterfactual discipline. Key dimensions:
- Velocity: PR cycle time, iteration count, deployment frequency lift. - Quality: defect density shift, escaped defect trend, static analysis warning delta. - Experience: developer sentiment surveys, onboarding time to first merged PR. - Economics: cost per story point (if used) or normalized output per engineering dollar.
Avoid attributing unrelated process improvements to Copilot by maintaining a change log of parallel interventions (platform upgrades, test suite cleanup). A quarterly ROI packet synthesizes quantitative metrics with adoption storytelling for executive stakeholders.